What are vector embeddings?
At their core, vector embeddings are numerical versions of data. They are a way to translate complex information, like words,…
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What is BERT?
BERT stands for Bidirectional Encoder Representations from Transformers. It is a smart, neural network method for natural language processing (NLP)….
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What is topical authority?
Topical authority shows your expertise on a subject. Your website becomes a trusted, go-to resource. It is not about one…
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What Are Absolute and Relative URLs and How to Use Them for SEO?
Your website’s URL structure is a vital technical piece. The choice between absolute and relative URLs may seem small. However,…
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What is E-E-A-T?
E-E-A-T is a key framework from Google. It stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Think of it as a…
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What is duplicate content?
Duplicate content means large blocks of text are the same. This can happen on one website or across many. It…
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What are the best internal linking strategies for SEO?
What Are Internal Links? A strong SEO strategy has many parts. However, few are as vital as a site’s internal…
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SSL Certificates and HTTPS for SEO
A website’s security is a core part of its foundation. It is just as vital as its design and content….
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The most important HTTP headers for SEO
HTTP headers are the invisible backbone of the web. For SEO professionals, they are a powerful tool. They guide search…
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What is passage ranking, and why is it important for SEO?
What is Passage Ranking? Google Passage Ranking is a smart, AI-driven system. It understands single sections, or passages, on a…
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How to migrate a website in an SEO-friendly way
SEO Website Migration: How to Move Your Site and Keep Your Traffic A website migration involves considerable changes. These changes…
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What is Google’s MUVERA, and what does it mean for SEO?
Google’s new system, MUVERA, is a big step in search. It solves an old problem. Complex semantic search models were…
